When we view Liberal Arts we tend to look at fields such as Media, Design, Theatre, Creative Arts, Screen writing etc.
We all know what social sciences and Humanities are as they are your usual buzzwords nowadays which compromise of anthropology, political sciences, Philosophy, psychology and even Political Economy while economics is a merge of it and Mathematical modeling.
This can be examined since the day man laid foot on earth as when we see our surroundings and visualize how we interact and survive within them.
We then start making optimizations about those possible outcomes in our head as we start looking for shortcuts to live with greater efficiency and that’s how technology interacts with Humanities as when we are viewing trends in given patterns and intiate deductions on how to control and use them to our needs
We decide the type of tools and materials we require to build a framework and then over a period of time we keep shortening it as we find easier ways to do it using other resources.
We explore new efficient methods along the way and that’s how Technology originated as we tried to find shortcuts to doing our daily tasks requiring so much efforts as it reduces all those efforts needed. And those efforts originated from our social interaction, psychology differentiation and our graphical view on how reality is to be different which is all a part of Liberal Arts, humanities and social sciences.
Let’s say that you have a department of 10000 employees with different ways of thinking and different behaviours towards their work and you need to somehow control it to your needs so you can achieve the maximum output of production in your company.
That’s where you need to recruit a liberal Arts major who can not only understand their behavioural patterns but can also analyze how their payscales affect it and how the job environment is resulting in them acting in a particular way and further model the behaviour in a framework on how to manage it using Interactive methods like Group sessions, Social Experiments.
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This Involves Use of new tools and technologies and how each kind of method will provide it’s own desired outcome and which option should the company pick based on its goals and governing philosophy.
The human resource department can do a few these tasks as well but they lack advanced research capabilities and knowledge about how different career domains require interdisciplinary learning, which is where liberal Art majors bring forward a Treasure chest of multiple possibilities for any corporation.
The best example of Organizations that have leveraged commercial activity from such disciplines is Apple Inc as their advanced technological features are far inferior to Android smart phones made by Samsung and other such companies but because they orientated their market ecosystem and organization strategy in such a precise and cunning manner and further executed their marketing strategy using it.
Apple successfully captured much more of the market share of smart phones than Samsung and others because they had Liberal Art Majors who had immense knowledge about consumer behaviour compared to Other companies who only invested in Technology and Computer science graduates.