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Home Marketing Technology

Company Values: What Workers Value Most About Employers

February 4, 2019
in Marketing Technology
Company Values: What Workers Value Most About Employers
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Credit: MarketingProfs

Workers say what they want most from employers is to be compensated and treated fairly, according to recent research from Clutch.

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The report was based on data from a survey of 540 full-time employees who work for a range of different-sized businesses.

Some 55% of respondents rank compensating and rewarding employees fairly as the first or second most important value for employers, and 54% rank treating employees fairly as the first  or second most important value for employers.

Just 24% of respondents rank making the world a better place as the first or second most important value for employers.


Younger employees value fair compensation less, and making the world a better place more, than older employees do, the survey found.

Some 29% of Millennial respondents say compensating employees fairly is the most important value for employers, and 14% say making the world a better place is the most important value.

Among Baby Boomers, 42% say compensating employees fairly is the most important value for employers, and only 4% say making the world a better place is the most important value.

The views of Generation X tend to fall between those of Boomers and Millennials.


About the research: The report was based on data from a survey of 540 full-time employees who work for a wide range of different-sized businesses.

Credit: MarketingProfs By:

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